Samsung Billboard

advertisement, billboard, portrait

Project name: Samsung Factory Bilboard



type of assignment: Corporate/Ad




Client: Samsung



Agency: Cheil Vietnam



Location: Hanoi, Vietnam



Photographer: Sébastien Löffler



Creative Director: Gi Won HONG






The Project:

Cheil assigned NOI Pictures once more to capture portraits of workers. Portraits were later integrated in a refreshed layout for the renewal of the massive billboard (a 18-meter high banner) displayed on the mobile phone factory in Thai Nguyen. Before that NOI Pictures & Cheil had already worked on a billboard for Samsung, see the project here.