Microsoft Digital Transformation // Hong Kong

Filmmaker:

Paul Zetter

 

Client:

Microsoft  Asia

 

Location:

Hong Kong

 

Project:

Hot properties – Beating the competition in sales with AI in Hong Kong

The Hong Kong real estate market is one of the most competitive in the world. Agencies compete to sell the hottest properties in the shortest time possible. Ricacorp Properties Limited foresees earnings to rise by 30-40 percent and profits to increase by 40-50 percent through using Artificial Intelligence (AI) to understand customers’ property desires. Sometimes even better than customers themselves know.

(source: Microsoft Asia – See the full article here.)

Category
Corporate
Tags
film